What inspired the authors to develop the concept of 'Blue Ocean' strategies?
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Blue Ocean Strategy
Blue Ocean Strategy
La discussion entre lecteurs est ouverte maintenant. Un auteur vérifié pourra intervenir après avoir revendiqué ce profil.
What inspired the authors to develop the concept of 'Blue Ocean' strategies?
Did anyone find the case studies relatable or inspiring for their own businesses?
How effective do you think the tools and frameworks in this book are for small startups versus large corporations?
