What inspired the idea of the 'Purple Cow' as a metaphor for business differentiation?
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Purple Cow

Purple Cow
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What inspired the idea of the 'Purple Cow' as a metaphor for business differentiation?
Did anyone else find the emphasis on being 'remarkable' a bit daunting to implement in large organizations?
How do you think the principles in 'Purple Cow' apply to creative fields outside of business?