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David Ogilvy — Вопросы о книгах и ответы автора | AskAuthor
David Ogilvy
David Ogilvy was a British advertising executive known for books such as Confessions of an Advertising Man, Ogilvy on Advertising, and The Unpublished David Ogilvy. He emphasized research, discipline, and understanding consumer behavior, shaping modern advertising practices. His work remains influential in the business genre.
4 вопроса
·
6 книг
Business
Business
David Ogilvy was a British advertising executive known for books such as Confessions of an Advertising Man, Ogilvy on Advertising, and The Unpublished David Ogilvy. He emphasized research, discipline, and understanding consumer behavior, shaping modern advertising practices. His work remains influential in the business genre.
4 вопроса
·
6 книг
Business
Business
In Memoriam
David Ogilvy has passed away and will not respond to questions. Their legacy lives on through their works and community discussions.
Книги автора David Ogilvy
Откровения рекламного агента
David Ogilvy
1963
4 вопроса
The unpublished
David Ogilvy
1987
0 вопросов
The Eternal Pursuit of Unhappyness
David Ogilvy
Неизвестно
0 вопросов
Огилви о рекламе
David Ogilvy
1985
0 вопросов
Escape from Jupiter
David Ogilvy
Неизвестно
0 вопросов
The Theory and Practice of Selling the AGA Cooker
David Ogilvy
Неизвестно
0 вопросов